Do any of you have any insight on this? Heard rumors and wanted to see what the excitement was about.

I've never heard of this, so I'm curious to find out more too. Will be following this thread.

That is the new trademark. And, yes, I've heard rumors about it. The program is apparently going live this Sunday in the U.K. where I think it may have a different name. Suggest looking around then since I'm sure the actual info will be out then.

As this is an older post, you have already gotten the answer but the new U.S. WW program is called WW Freestyle. It begins rolling out to users beginning the week of Dec 3 based on their weigh in day.

The big change is daily points are being reduced as they add lean protein, eggs, fish, and beans to the zero point food list. As an example, my daily points now are 31. Under the new plan they go down to 24.

You are also now allowed to carryover 4 daily points from each day to add on to the weekly point allowance. But that could be harder to do since daily points are much lower.