I was at the grocery store Saturday with DH and as we were heading towards checkout I passed a big Cadbury's display. I mindlessly picked up a creme egg -- we're talking I didn't even stop waking, that automatic -- then laughed when I saw it in my hand. I handed it to DH and he put it back for me.
That stuff only appeals to me in some bizarre automatic, subconscious way -- like, muscle memory almost. But my brain knows better, it knows there is nothing worthwhile in Easter/Valentines/any other holiday candy and so long as I think about it rationally I can usually resist.
Keep resisting!! The candy companies don't need your money!!