It's not neccessarily the fast food itself that's addictive: it's the extremeley high content of fat that makes it addicting. The more fat you feed your body, the more it craves it (I used to know the paticular physiology of this, but I forgot it -- I think it has to do something with the chemicals in the brain). I experienced this first hand -- because (before the start of my journey), I would literally eat Mcdonald's at least 5 times a week (and sometimes more than once a day). And I CRAVED it. I felt like I needed it. But, once my lifestyle change settled in, and after those first few rough days, it was out of my system and the cravings altogether disappeared.
So, my advice to you is to not give into the craving -- because they WILL go away completely if you stop feeding your body the excessive fat it likes so very much.
Good luck!!
