This article appeared in the Star Tribune today:
http://www.startribune.com/lifestyle.../17294474.html
It's about reaching out to teenage boys so that they can discuss their concerns about sexual and reproductive health, and go in and be examined. In a couple of spots, it makes the claim that boys usually don't like to go to doctors' offices because they have a feminine ambience, and clinics should maybe try to put out rock-n-roll posters and guy-type magazines so boys don't feel out of place.
That last is where I laugh. I remember about 7 years ago I went for a mammogram. The place where I went was the x-ray department of one of my HMO's centers: it wasn't
just a clinic for mamos or fetal ultrasounds but my gut feeling would have been that those two categories would be their biggest patient load. Anyway, I was waiting to be called in (they were running behind schedule), and while I realize this might have been luck-of-the-draw on that one evening, every. single. magazine. on the tables and racks in the waiting area was Sports Illustrated, Outdoor Life or other sporty or techie magazines; there were no women's magazines, and the only "gender-neutral" 'zine there was a copy of Time, whose cover story was about Dale Earnhardt (the race-car driver who'd just been killed)! I don't mind reading the Sports Illustrated, but there would have been a lot of other women patients who would have been climbing the walls looking for something fem-y to read!
Just a thought ...