You find yourself smiling and nodding to the lady next to you in the grocery aisle who is reading the labels and using her points calculator
You find yourself making recommendations of certain products to other people in the grocery store who are staring at the shelves in a confused way.
You feel all proud of yourself in the checkout line with your cart full of veggies, fruit and other healthy items

(now the trick is to actually eat the stuff you bought after you get home

)