I used to hate to cook, and lived on Lean Cuisine. I love to cook now, though. I enjoy experimenting in the kitchen, and LOVE being able to enjoy so many flavors and high quality ingredients. I like the complete control of what goes in my meal, so I can make sure it's healthy. I don't believe in simple "cottage cheese and peaches" type diet meals, and think food should be enjoyed. Cooking Light offers excellent recipes that are not very difficult. I also buy regular cookbooks, and edit the recipes until I think they are healthier, and practice portion control for the rest
I like to find good foods that freeze well, and cook in advance. I live alone, so I always have leftovers.
Jansan, I love your reference to exercise, it really is like that! You may have to force yourself at first, but then your body craves it. With cooking, you'll end up loving the never ending variety, and higher quality foods.