This article gave me my morning giggle. Thought some of you might find this as funny as I did. Marketing is indeed getting creative!
Rub on a lip gloss and lose weight. Sip a berry drink and look younger. Down some iced tea and burn calories. If only it were that simple.
“Always on the lips … never on the hips,” promise ads for the new "Fuze Slenderize Guilt free" lip gloss. Marketed by Too Faced Cosmetics, the flavored lip gloss claims it can suppress your appetite with the same mix of minerals and ingredients found in Coca-Cola's Fuze energy fruit drinks.
http://www.msnbc.msn.com/id/23015432/

I saw another brand recently that made lip gloss that claimed to include ingredients to help with weight loss. I wondered how long before it would be declared a crock 