A thousand bucks is the discounted rate? Egads! If you've got the money to spend, I wish you the best of luck, assuming you're satisfied as to the safety and efficacy of the procedure. Whether it's 'cheating' or not isn't really important; it's your money and your body.
I have to admit that my jaw dropped at the cost, though. Yikes...if I had a spare thousand dollars, I might actually have luxuries like medical insurance and a third pair of shoes.