We have had lots of discussions about the SBD items that Kraft markets (pizzas, frozen dinners, wraps, meal-replacement bars, cereal, etc.). Members vary in their opinions about these items, though many have noted that the ingredients don't correspond well to what Dr. Agatston talks about in the SBD book. For more information, check out these threads or search for "Kraft" in the "Fat Chicks" forum.