I've been reading a lot about the NEW WW plan. I think that this Curves plan that I found is very similar (except you have to count cals yourself).
From what I read the WW points for my weight range would equal about 1200-1300 cals. Plus I would get unlimited fruit and veggies. The new plan apparently qualifies the starches/grains.
The Curves plan (Calorie Sensitive) is 1200 cals plus unlimited non-starchy veggies that aren't counted and 1 protein shake that isn't counted. I figured that the protein shake would be about 100- 200 calories. They ask you to avoid starchy veggies, limit bread to about 1 slice, and eat no more than 60g carbs daily (not including the unlimited veggies).
Fruit is not unlimited. The carbs and calories must be counted. There is really no emphasis on fat restriction though.
Do these seem very similar to you?