I notice it changes as I lose more. At first it seems to come off my face and waist. I'm an hourglass, and I remember feeling like my arms, hips, and thighs would never get smaller. But eventually it kind of switched around and I started losing from those areas and my waist stayed the same. It got so bad(went from having a 12in difference in bust/waist/hips to only 9in difference) that I then started to feel like I'd never lose in my waist! But now it looks like I'm losing there again so its funny how it switches around.