You probably expected it to be easy. Pay $100 a week for diet food and 3 months later, you emerge at your dream weight. Guess what? Loosing weight takes some hard work and determination. And it really is your choice. Give up once the going gets a bit tough and stay as you are or bite your teeth together and show you have some fight in you. If others could do it, so can you. And I would be glad to loose inches. Really, stop listening to the IP infomercial and just focus on loosing. Whether it be inches or pounds does not matter in the end. Both mean smaller clothes sizes a couple of months from now. That is what ultimately is important.